Real Estate Sales with PropertyFlex

PropertyFlex empowers real estate developers and homebuilders to efficiently manage sales, from lead generation to post-sale transactions, all within a single, integrated platform.

Built on Salesforce - Designed for Real Estate

Built on the powerful platform of Salesforce, PropertyFlex gives you speed, security and flexibility your real estate business needs to grow. It combines real estate intelligence with powerful automation, mobility and data analytics – all in one place.

Streamline Home Selling with PropertyFlex

Turn Complexity into Clarity – let the leads flow, teams move and buyers feel the ease of business.

Lead & Contact Management
Capture leads from multiple channels and manage them in one centralized system. Track buyer interactions, manage preferences, and nurture relationships with smart automation.
Property Sales Management
Manage your property inventory with ease while streamlining bookings, documentation, and sales agreements. Flexible payment plans and automated invoicing simplify the transaction process from start to finish.
Post-Sale Management
Handle post-sale workflows such as unit transfers, upgrades, cancellations, and handovers - all in one place. Ensure long-term customer satisfaction with tools designed to manage joint ownership and ongoing client engagement.

The

Disconnected Teams. Scattered Leads. Slow deals.

It takes more than standard systems to keep pace with the demands of today’s fast-paced real estate environment.
PropertyFlex brings your teams, data, and processes together into one seamless, intelligent system designed to accelerate your sales cycle and simplify complex operations.

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Lead Management

  • Disconnected lead sources complicate tracking and reduce efficiency.
  • Slow response times lead to missed sales opportunities.
  • Limited visibility into customer interactions blocks informed decision-making.
  • Prioritizing high-value leads remains a persistent challenge.
  • Data silos prevent a unified view of the customer journey

Inventory Management

  • Dispersed inventory data causes inaccurate availability and pricing information.
  • Lack of real-time access to unit details slows decision-making and customer interactions.
  • Inefficient scheduling processes delay property viewings and reduce buyer engagement.
  • Double bookings create confusion and damage customer trust.
  • Manual tracking increases errors and adds administrative burden.
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Finance Integration

  • Disconnected payment tracking stalls large-unit sales and delays revenue recognition.
  • Manual invoicing and follow-ups slow cash flow and reduce customer satisfaction.
  • Lack of real-time visibility hinders strategic financial planning.
  • Siloed ERP and accounting systems block seamless financial synchronization.
  • Inconsistent data complicates audits and limits accurate reporting

Post-Sale Lifecycle

  • Dispersed post-sale activities cause delays in unit handovers and service tracking.
  • Lack of proactive communication leaves customers in the dark.
  • Inefficient processes slow down warranty and maintenance issue resolution.
  • Poor visibility into customer requests reduces service quality and satisfaction.
  • Fragmented data prevents building long-term relationships and capturing repeat business.

Gain Insights Faster

Leverage industry-standards reports and dashboards to gain insights into your real estate sales operations. Track key metrics like:

  • Property-wise unit availability status
  • Sales revenue by period, project and region
  • Sales team performance
  • Pre-sales and Post-sales activities

What our Customers are Saying

GE
PropertyFlex has transformed our sales process. The platform's seamless integration with Salesforce and its comprehensive features have significantly increased our efficiency, allowing us to close deals faster and with greater accuracy. Highly recommended for serious real estate developers.
Head of Sales, Leading Real Estate Developer

Why

Todays real estate buyers expect more than property listings – they expect personalised, seamless experiences across every touchpoint. Its no surprise that customers say that experience is as important as the company’s product/service itself.

84%

Customers say that experience id as important as the company’s products or services

72%

Customers expect all company representatives to have the same information about them.

Salesforce is the worlds leading CRM platform, trusted by global enterprises to deliver connected and personalised customer experiences. With a single source of truth, salesforce empowers businesses to break down siloes and build stronger relationships.

Why Salesforce and PropertyFlex are the perfect combination for your business?

PropertyFlex is a purpose-built solution on Salesforce, designed to handle the industry’s unique complexities with ready-to-use features and faster go-live.
With over 20 years of real estate expertise behind it, PropertyFlex unlocks the full potential of Salesforce—aligning your teams, streamlining workflows, and delivering the personalised, seamless experiences today’s buyers expect.

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Unify Customer Experience
Unify customer data across sales and service, giving teams a single source of truth.This empowers businesses to break silos, align teams, and deliver truly connected customer journeys.
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Right Data to the Right People
PropertyFlex unifies customer data on a single platform, ensuring the right people have the right information at the right time. This alignment helps businesses break silos, build trust, and deliver truly connected customer journeys.
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Single Platform for all Teams
A single source of truth aligning sales, service, and marketing teams on one platform with the right data at their fingertips. This enables businesses to break silos and deliver connected, customer-centric journeys.

About Us

Built for modern real estate professionals, PropertyFlex delivers a future-ready platform to streamline every stage of the business lifecycle. From lead generation to post scale engagement, it centralises operations from lead management and tracking to post-sale operations into one seamless Salesforce-powered solution.

With years of dedicated focus in the real estate CRM niche, we bring deep domain expertise to the table. We understand the complexities, hierarchies, and fast-paced nature of the industry — and we’ve designed PropertyFlex to speak the language of real estate.

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